{"title":"SUMMER SALE | Baby Essentials","description":"","products":[{"product_id":"chicco-next-2-stars-pink","title":"Chicco Next2Stars Mobile Projector, Pink","description":"\u003cp data-mce-fragment=\"1\"\u003eThe\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eChicco Next2Stars Projector\u003cstrong data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003eis the perfect addition to any nursery, keeping your little one calm and relaxed throughout the night.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eNext2Stars Projectors attaches easily onto your little one’s cot, cot bed or bedside panel (Fits maximum diameter of 38mm). The Next2Stars plays soothing music and gives a colourful light show to help soothe and calm your baby at bedtime and throughout the night.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePress the moon button once to project lights, twice for an atmospheric lamp and three times a calming moonlight. The music note button will allow your baby to hear different melodies including classical music, new age or nature sounds; there is also a volume control and a sound sensor that activates when your little one wakes.\u003c\/p\u003e","brand":"Chicco","offers":[{"title":"Default Title","offer_id":21638569001040,"sku":"2145","price":22.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/toys-19_22e05840-bc80-4ee4-920e-132ef1327d1e.jpg?v=1775119079"},{"product_id":"snuzcloud-sleep-aid","title":"Snüz Cloud Sleep Aid","description":"\u003cp\u003eMeet the SnuzCloud - a plush and portable baby sleep aid. With super soft fabric, four soothing sounds and two light options; the perfect choice for tired parents to help comfort and settle baby with their lovable cloud companion.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eYour portable cloud companion to soothe baby to sleep in and out of the home\u003c\/li\u003e\n\u003cli\u003eFour soothing sounds: heartbeat, pink noise, lullaby \u0026amp; waterfall with adjustable volume\u003c\/li\u003e\n\u003cli\u003eTwo light options: a calming pink glow \u0026amp; soft white night light\u003c\/li\u003e\n\u003cli\u003eTimed to perfection: sound and lights play for 20 minutes.\u003c\/li\u003e\n\u003cli\u003eAttaches to your crib, cot, pram or car seat (always follow safety instructions)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Snuz","offers":[{"title":"Default Title","offer_id":28956219342928,"sku":"","price":20.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/snuzcloud-2.jpg?v=1782660516"},{"product_id":"chicco-next-2-moon-mobile","title":"Chicco Next 2 Moon Mobile","description":"\u003cp data-end=\"548\" data-start=\"196\"\u003eCreate a soothing and magical sleep environment for your little one with the Chicco First Dreams Next2Moon 3-in-1 Cot Mobile with Projection. Designed for newborns from 0 months+, this multifunctional baby mobile combines gentle motion, calming classical music, and a dreamy ceiling projection to help your baby relax and drift into peaceful sleep.\u003c\/p\u003e\n\u003ch3 data-end=\"569\" data-start=\"550\" data-section-id=\"f8t043\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-end=\"1511\" data-start=\"570\"\u003e\n\u003cli data-end=\"699\" data-start=\"570\" data-section-id=\"glznfy\"\u003e\n\u003cstrong\u003e3-in-1 Baby Sleep Solution\u003c\/strong\u003e\u003cbr data-end=\"605\" data-start=\"602\"\u003eFunctions as a cot mobile, ceiling projector, and musical nightlight to grow with your baby.\u003c\/li\u003e\n\u003cli data-end=\"854\" data-start=\"701\" data-section-id=\"34x3er\"\u003e\n\u003cstrong\u003eMagical Ceiling Projection\u003c\/strong\u003e\u003cbr data-end=\"736\" data-start=\"733\"\u003eThe removable projector creates a soft, enchanting light display, turning\u003cimg\u003e your baby’s room into a calming night sky.\u003c\/li\u003e\n\u003cli data-end=\"1011\" data-start=\"856\" data-section-id=\"4o30bp\"\u003e\n\u003cstrong\u003eSoothing Classical Music\u003c\/strong\u003e\u003cbr data-end=\"889\" data-start=\"886\"\u003eFeatures relaxing melodies inspired by Mozart and Beethoven to support auditory development and encourage restful sleep.\u003c\/li\u003e\n\u003cli data-end=\"1126\" data-start=\"1013\" data-section-id=\"1ph3t9j\"\u003e\n\u003cstrong\u003eAdjustable Timer Settings\u003c\/strong\u003e\u003cbr data-end=\"1047\" data-start=\"1044\"\u003eChoose between 15, 30, or 45-minute cycles to suit your baby’s sleep routine.\u003c\/li\u003e\n\u003cli data-end=\"1278\" data-start=\"1128\" data-section-id=\"1rsdznk\"\u003e\n\u003cstrong\u003eVisual \u0026amp; Sensory Development\u003c\/strong\u003e\u003cbr data-end=\"1165\" data-start=\"1162\"\u003eMoving shapes, gentle lights, and soft colours help stimulate your baby’s visual tracking and cognitive skills.\u003c\/li\u003e\n\u003cli data-end=\"1385\" data-start=\"1280\" data-section-id=\"c2nozy\"\u003e\n\u003cstrong\u003eUniversal Cot Compatibility\u003c\/strong\u003e\u003cbr data-end=\"1316\" data-start=\"1313\"\u003eEasy-to-install fixing system fits most cribs and wooden baby beds.\u003c\/li\u003e\n\u003cli data-end=\"1511\" data-start=\"1387\" data-section-id=\"1hh7mft\"\u003e\n\u003cstrong\u003eBattery Operated Convenience\u003c\/strong\u003e\u003cbr data-end=\"1424\" data-start=\"1421\"\u003eRequires 3 x AAA batteries (not included), allowing flexible placement without cords.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Chicco","offers":[{"title":"Default Title","offer_id":31910652870736,"sku":null,"price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/toys-12_4c892f6e-796d-4718-bbf5-25ea7b3eea35.jpg?v=1775118250"},{"product_id":"snuzpouch-2-5-tog-grey-star-0-6","title":"SnuzPouch 2.5 Tog Grey Star 0-6","description":"\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e2.5 Tog - All Year Round for standard room temperatures of 16-20 degrees C (61-68 degrees F)\u003c\/li\u003e\n\u003cli\u003e0-6m - For babies weighing more than 4kg\/8.8lb. Maximum baby length 68cm\/27\u003c\/li\u003e\n\u003cli\u003eSleeping bag with clever Nappy Change zip\u003c\/li\u003e\n\u003cli\u003eEasier night-time changes\u003c\/li\u003e\n\u003cli\u003eSuper soft OEKO-TEX 100 certified cotton\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eCARE \u0026amp; SAFETY INFORMATION:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMachine washable at 40 degrees \u0026amp; tumble dryer safe. Wash before first use.\u003c\/li\u003e\n\u003cli\u003eSleeping Bag conforms to BS EN 16781:2018\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAs with all sleeping bags, always ensure that you buy the correct size for your baby, remembering to check that your baby’s head cannot pass through the neck-hole when the product is fastened for use. Never use a duvet or quilt with a sleeping bag or your baby could overheat. Instead, select the correct tog rating, adjust what your baby wears and regularly check your baby is not too hot or too cold. For use in a cot or crib.\u003c\/p\u003e","brand":"Snuz","offers":[{"title":"Default Title","offer_id":32541362192464,"sku":"SW007BB","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/products\/2271-main.jpg?v=1605098455"},{"product_id":"snuzpouch-2-5-tog-multi-rainbow-0-6","title":"SnuzPouch 2.5TOG Sleeping Bag (0-6m), Multi Rainbow","description":"\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e2.5 Tog - All Year Round for standard room temperatures of 16-20 degrees C (61-68 degrees F)\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e0-6m - For babies weighing more than 4kg\/8.8lb. Maximum baby length 68cm\/27\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSleeping bag with clever Nappy Change zip\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEasier night-time changes\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSuper soft OEKO-TEX 100 certified cotton\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eCARE \u0026amp; SAFETY INFORMATION:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMachine washable at 40 degrees \u0026amp; tumble dryer safe. Wash before first use.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSleeping Bag conforms to BS EN 16781:2018\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAs with all sleeping bags, always ensure that you buy the correct size for your baby, remembering to check that your baby’s head cannot pass through the neck-hole when the product is fastened for use. Never use a duvet or quilt with a sleeping bag or your baby could overheat. Instead, select the correct tog rating, adjust what your baby wears and regularly check your baby is not too hot or too cold. For use in a cot or crib.\u003c\/p\u003e","brand":"Snuz","offers":[{"title":"Default Title","offer_id":32541383163984,"sku":null,"price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/products\/2269-main.jpg?v=1605099248"},{"product_id":"shnuggle-moon-night-light","title":"Shnuggle Moonlight Night Light","description":"\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\" data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003eDual Parent and Child modes provides a comforting light for those newborn night feeds to a soothing bedside light for your child as they grow.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003eClever temperature sensing dock to help ensure the ideal room temperature.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003eSleep friendly soft glow, with low blue light levels to help promote a more restful sleep.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003ePortable and lightweight with a handy strap to easily carry around the home.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003eFitted with a non-removable, rechargeable battery (requires regional USB charging plug)\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Shnuggle","offers":[{"title":"Default Title","offer_id":32875513708624,"sku":"SHN-MOON-MX","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/BabyCare-85.jpg?v=1774803767"},{"product_id":"tommee-tippee-ultra-uv-steriliser-dryer-black","title":"Tommee Tippee Ultra UV Steriliser Dryer, Black","description":"\u003cp data-mce-fragment=\"1\"\u003eThe Tommee Tippee Ultra UV 3-in-1 steriliser is the fuss-free and super clean way to sterilise, dry and store your baby's bottle in a sterile environment. With the Ultra UV steriliser, you get clean, sterilised baby bottles when you need them. No water. No hot steam. No more wet bottles. Just clean, dry and sterile feeding accessories that protect tiny tummies.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eKills viruses \u0026amp; 99.9% of bacteria: Viruses \u0026amp; bacteria don't stand a chance against the Ultraviolet Steriliser. UV light kills viruses \u0026amp; 99.9% of harmful bacteria without heat, steam or harsh chemicals.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSteam and water-free: UV light is a safe and dry method of sterilising. With 4 different functions it can dry, sterilise, or dry \u0026amp; sterilise in one, and store your baby bottles in a hygienic way.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe and energy-efficient: The auto shut-off mode automatically switches off the UV lamp when the door is opened during use. The long-lasting, energy-efficient Philips UV bulb lasts up to 6000 hours.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTime-saving: Use this baby bottle steriliser to sterilise up to 6 baby bottles and other feeding accessories in advance as contents are kept sterile for up to 24 hours with the door closed.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFilters dust, pollen and airborne pollutants: Includes two replaceable, washable filters which help to keep dust and particles out of the air used to dry your bottles and feeding accessories.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBPA free.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDoes not use chemicals.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eManufacturer's 1 year guarantee.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEAN: 5010415239556.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Tommee Tippee","offers":[{"title":"Default Title","offer_id":39943957053520,"sku":"42395510","price":99.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/BottleFeeding-26.jpg?v=1774643390"},{"product_id":"tommee-tippee-gro-egg2","title":"Tommee Tippee Gro Egg2","description":"\u003cp\u003e\u003cspan\u003ePeace of mind at a glance - The Tommee Tippee Groegg2 digital room thermometer changes colour to indicate the temperature of the room so you can adapt your child’s bedding, clothing or room temperature accordingly. The soft silicone dome-shaped room thermometer features a permanently lit LED display for an accurate temperature reading of the room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003eThe colour changing temperature display on the Groegg2 helps parents to follow a safer sleep routine. The colour that is shown represents a temperature range as follows:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e16°C and below: Cold - the thermometer will glow blue\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e16° - 20°C: Recommended - the thermometer will glow yellow\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e20° - 24°C: Warm - the thermometer will glow orange\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eOver 24°C: Hot - the thermometer will glow red\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Tommee Tippee","offers":[{"title":"Default Title","offer_id":39944042545232,"sku":"49135310","price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/BabyCare-57.jpg?v=1774802090"},{"product_id":"clevamama-clevapure-air-purifier","title":"ClevaMama ClevaPure™ Air Purifier","description":"\u003cp data-start=\"341\" data-end=\"649\"\u003eGive your little one the gift of fresh, clean air with the ClevaPure™ Air Purifier. Designed with parents and babies in mind, this nursery air purifier uses a medical-grade HEPA 13 filter to capture 99.95% of airborne particles including allergens, dust, pollen, mould, bacteria, and pet dander.\u003c\/p\u003e\n\u003cp data-start=\"651\" data-end=\"938\"\u003eUnlike many alternatives, the ClevaPure™ Air Purifier is a 100% ozone-free air purifier, making it completely safe for newborns and small children. Its advanced active carbon filter also reduces VOCs, odours, and harmful gases, ensuring your baby breathes only the cleanest and healthiest air.\u003c\/p\u003e\n\u003ch3 data-start=\"651\" data-end=\"938\"\u003eTop Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves asthma and allergy triggers such as dust mites, pet dander, VOCs, fumes, smoke and unpleasant odours.\u003c\/li\u003e\n\u003cli\u003eSmart dust sensor monitors air quality and adjusts fan speed in real time.\u003c\/li\u003e\n\u003cli\u003eThree-stage air quality indicator through Mika's eyes show levels as good, medium or poor.\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTouch panel, auto mode with smart dust sensor, app control via Smart Life, Alexa \u0026amp; Google Home compatible\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e22.5 × 22.5 × 45.9 cm\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eapprox. 2.5 kg\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePower:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e100-240V AC input, 24V DC output, 23W m\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTimer options\u003c\/strong\u003e: 2, 4 or 8 hours\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCoverage:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCADR ~120 m³\/h, suitable for rooms up to ~16 m². R\u003cspan\u003eemoves 99.95% of particles ≥ 0.3 microns\u003c\/span\u003e\u003c\/p\u003e","brand":"Clevamama","offers":[{"title":"Default Title","offer_id":40176051585104,"sku":"56.3071","price":169.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/ClevaPure_AirPurifier.jpg?v=1773677213"},{"product_id":"chicco-cloudy-music-on-the-go","title":"Chicco Cloudy Music On The Go","description":"\u003cp data-mce-fragment=\"1\"\u003eThe Chicco Cloudy Music on the Go is an adorable toy shaped like a racoon that makes the ideal bedtime or travel friend for your little one. You can pop Cloudy on the bed side for your baby’s bedtime or attach him to your pushchair or pram using the universal ring for enjoyment anytime, anywhere!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCloudy allows you to cater for your baby with a choice between classical and new age music and volume levels and a fade in\/out light effect. His tail lights up with a soothing white light whilst the music is playing to provide even more relaxation.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIdeal bedtime and travel companion – cute and shaped like a racoon\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMusical note button – choice between relaxing classical and new age music\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAdjustable volume\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFade in\/out light effect\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLight up tail with soothing white light\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDimensions: 12 x 7 x 13cm\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Chicco","offers":[{"title":"Default Title","offer_id":40192253198416,"sku":"","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/chicco-cloudy-music-on-the-go-1__86416.jpg?v=1686928814"},{"product_id":"tommee-tippee-ultra-uv-steriliser-dryer-white","title":"Tommee Tippee Ultra UV Steriliser Dryer, White","description":"\u003cp data-mce-fragment=\"1\"\u003eThe Tommee Tippee Ultra UV 3-in-1 steriliser is the fuss-free and super clean way to sterilise, dry and store your baby's bottle in a sterile environment. With the Ultra UV steriliser, you get clean, sterilised baby bottles when you need them. No water. No hot steam. No more wet bottles. Just clean, dry and sterile feeding accessories that protect tiny tummies.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eKills viruses \u0026amp; 99.9% of bacteria: Viruses \u0026amp; bacteria don't stand a chance against the Ultraviolet Steriliser. UV light kills viruses \u0026amp; 99.9% of harmful bacteria without heat, steam or harsh chemicals.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSteam and water-free: UV light is a safe and dry method of sterilising. With 4 different functions it can dry, sterilise, or dry \u0026amp; sterilise in one, and store your baby bottles in a hygienic way.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSafe and energy-efficient: The auto shut-off mode automatically switches off the UV lamp when the door is opened during use. The long-lasting, energy-efficient Philips UV bulb lasts up to 6000 hours.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eTime-saving: Use this baby bottle steriliser to sterilise up to 6 baby bottles and other feeding accessories in advance as contents are kept sterile for up to 24 hours with the door closed.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFilters dust, pollen and airborne pollutants: Includes two replaceable, washable filters which help to keep dust and particles out of the air used to dry your bottles and feeding accessories.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBPA free.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eDoes not use chemicals.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eManufacturer's 1 year guarantee.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEAN: 5010415239556.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Tommee Tippee","offers":[{"title":"Default Title","offer_id":40211739541584,"sku":"42311010","price":99.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/BottleFeeding-54.jpg?v=1774646053"},{"product_id":"shnuggle-squishy-changing-mat-taupe","title":"Shnuggle Squishy Changing Mat, Taupe","description":"\u003cp data-start=\"161\" data-end=\"536\"\u003eMake every nappy change stress-free and comfortable with the Shnuggle Squishy \u003cstrong data-start=\"226\" data-end=\"259\"\u003e\u003c\/strong\u003eChanging Mat.\u003c\/p\u003e\n\u003cp data-start=\"161\" data-end=\"536\"\u003eDesigned with a warm-to-touch,\u003cstrong data-start=\"277\" data-end=\"314\"\u003e \u003c\/strong\u003ewipe-clean surface, this premium baby changing mat provides a soft, cushioned space for your baby while keeping hygiene a top priority.  Its unique incline helps ease colic and reflux as well as making the change mat ideal for some tummy time and baby massage.  Whether used at home or on-the-go, the Squishy Changing Mat is a must \u003cspan\u003ehave for modern parents.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"161\" data-end=\"536\"\u003e\u003cstrong\u003e\u003cspan\u003eRecent winner of Made for Mums 2026 Best Changing Mat Award\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Shnuggle","offers":[{"title":"Default Title","offer_id":40352444088400,"sku":"sqs-tpe","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/shnuggle-29_392ebd63-2085-4010-a4a8-b2ecbf84d238.jpg?v=1783286133"},{"product_id":"purflo-sleep-tight-baby-bed-stargazer","title":"Purflo Sleep Tight Baby Bed, Stargazer","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003ePurflo's brand-new sleep innovation – The Sleep Tight Baby Bed is the first of its kind to be safe for unsupervised and overnight sleep from birth, eliminating concerns raised by traditional nests and sleep positioners. Tested above and beyond safety regulations, the Sleep Tight Baby Bed is the ultimate, multi-functional safe sleeping space for baby from birth to 8 months.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDesigned for use from birth to 8 months old*\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-contrast=\"auto\"\u003eTested to all relevant British Safety Standards and passed or exceeded them, giving you peace of mind that Purflo take safety seriously.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eFirm, flat, breathable sleeping surface with soft, solid sides\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan data-contrast=\"auto\"\u003eFully breathable mesh base and sides allowing air to safely circulate, so baby can breathe easily and stay at a safe temperature all night.\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe very first baby bed of its kind to be  designed for independent, overnight sleep\u003c\/li\u003e\n\u003cli\u003eCover: 100% cotton, Mesh: 100% polyester, Base cover: 100% polyester, Filling: 100% Sorona\u003c\/li\u003e\n\u003cli\u003eFully washable and portable - comes with a handy travel bag\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Purflo","offers":[{"title":"Default Title","offer_id":40457543745616,"sku":"pur028\/2","price":125.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/PurfloNest.jpg?v=1779803442"},{"product_id":"tommee-tippee-goprep-formula-feed-maker-kit","title":"Tommee Tippee GoPrep Formula Feed Maker Kit","description":"\u003cp\u003ePrepares the perfect formula baby bottle in 2 minutes - portable cool flask with LED digital temperature display.\u003c\/p\u003e\n\u003cp\u003eThe GoPrep Formula Feed Maker Kit is specially designed to take the fuss out of feeding times. Complete with a hot flask and innovative cool flask, the GoPrep Formula Feed Maker Kit will give you the freedom to make fresh formula feeds away from home in just two minutes.\u003c\/p\u003e\n\u003cp\u003eUse the hot flask to store boiling water when you leave the house. When it's time to feed your baby, transfer the desired amount of boiling water to the cool flask, add your formula, secure the lid and shake to mix the formula and start the cooling process.\u003c\/p\u003e\n\u003cp\u003eWhen the Tommee Tippee star on the LED digital lid turns blue, your little one's feed is the right temperature and ready to transfer into a clean, sterile baby bottle. As per NHS guidelines, using a hot water flask with boiling water to prepare your baby's formula feed away from home helps to destroy any bacteria that may be in the formula powder.\u003c\/p\u003e\n\u003cp\u003eIt also means that the feed is made fresh and only when your baby needs it\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFresh formula feed: Use the hot flask to store boiling water and the cool flask to bring a fresh formula feed down to the perfect temperature in just two minutes* when you're out\u003c\/li\u003e\n\u003cli\u003eEasy-to-read digital displays: The star on the hot flask will tell you if the water inside is hot enough to make a feed. Once transferred into the cool flask, wait for the star to turn blue to feed baby\u003c\/li\u003e\n\u003cli\u003eFollows guidelines: As recommended by the NHS, this GoPrep flask makes fresh formula feeds with boiling water to kill any bacteria and then cools it down to the perfect temperature for your baby\u003c\/li\u003e\n\u003cli\u003eEasy to clean: The flasks are steriliser and dishwasher-safe while the digital lid is safe for UV and cold-water sterilisation\u003c\/li\u003e\n\u003cli\u003eBPA free: For your total reassurance and peace of mind, our GoPrep Formula Feed Maker flasks and milk powder dispensers are completely BPA free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Based on preparing a 120ml feed with boiling water and cooling to 40°C.\u003c\/p\u003e","brand":"Tommee Tippee","offers":[{"title":"Default Title","offer_id":40963504537680,"sku":"423774","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/TommeeTippee-KingsBabyShop.jpg?v=1774298311"},{"product_id":"tommee-tippee-dreamsense-smart-baby-monitor","title":"Tommee Tippee Dreamsense Smart Baby Monitor","description":"\u003cp\u003eThe 190° horizontal pan, 80° tilt and 120° field of vision HD camera offers a wide-angle view of your baby’s sleeping environment. The 2-way audio feature allows you to speak directly to your baby from a distance and the built-in speaker allows you to comfort and soothe your child with pink noise and pre-set set lullabies or personalised recordings.\u003c\/p\u003e\n\u003cp\u003eThe 2 intelligent microphones, one on the back and one on the front of the unit detect all noises made in baby’s room but are clever enough to distinguish between sounds made by baby and other background noises. This enables you to decide whether your intervention is required, therefore minimising disturbance for both you and your baby.\u003c\/p\u003e\n\u003cp\u003eA baby’s surroundings can affect the quality of their sleep and disrupt their sleeping patterns. With built-in temperature, humidity and light sensors, this clever baby monitor will accurately detect if your baby’s room is too warm, cold or light.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe parent pod notifies and shares what matters to you\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eConnect to our smart app to customise your sound, temperature, humidity and light comfort levels and by communicating with the baby unit, the intelligent parent pod will only notify you when any of these factors fall outside of your comfort zones. The wireless parent pod is so much more than a traditional audio monitor, using coloured lights \u0026amp; sound to notify you of changes to baby and the nursery.\u003c\/p\u003e\n\u003cp\u003eAs the parent pod distinguishes between baby and environment, it helps inform you when you might want to go to your baby or not. A green light will indicate all factors are within your comfort zone. A flashing amber light will inform you of changes in temperature, humidity and light that fall outside your comfort zones, and baby sounds are communicated by a flashing red light. When notified, you can then open the app to learn more about the disturbance before deciding whether you want to take any action. The pause function freezes all notifications for up to 20 minutes while you decide what action to take.  \u003c\/p\u003e\n\u003cp\u003eSupplied with a USB-C cable, the rechargeable device provides 6-7 hours of wireless use. The unit can be used while charging or unplugged and taken anywhere in your home up to a range of 80m.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe smart app makes sense of everything.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eConnect to our app and live stream crystal clear colour video and audio from your baby’s room directly to your i-OS or Android smartphone or tablet from wherever you are in the world. Baby at home with babysitters or the grandparents are stepping in to do bedtime while you work late? Log into the app and check in on them whenever you like. The 1080p full HD video quality provides you with real-time, crystal clear images and the 3x digital pinch zoom allows you close-up views of those snoozes, smiles and giggles. Capture those special moments by taking a photo or video snapshot of your little one to save and share with others.\u003c\/p\u003e\n\u003cp\u003eThe app tracks the sound, temperature, humidity and light levels in baby’s sleep environment and measures them against baby’s disturbance patterns so you can identify the reasons for any disruption. Baby cries are tracked on a timeline next to potential disturbances, so you know whether the dog barking at 2am woke baby or whether the sun rising at 6am made them stir. Once you have identified possible reasons, you can then adapt the environment to help baby sleep better.\u003c\/p\u003e\n\u003cp\u003eFeaturing a multi-user function, you can share your device with friends and family. Compliant with international security standards, our app uses two-factor authentication for your privacy and protection, so you can rest assured that only you and your loved ones can hear and see your baby.\u003c\/p\u003e\n\u003cp\u003eThe baby unit and parent pod can be used “offline” as an effective sound monitor but when paired to our app, you will benefit from video monitoring, two-way talk, snapshot, disturbance tracking and customisation of comfort zones.\u003c\/p\u003e","brand":"Tommee Tippee","offers":[{"title":"Default Title","offer_id":40964208394320,"sku":"423113","price":129.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/TommeeTippee-2_9ca85e13-634f-49c0-a990-f1550d46494f.jpg?v=1775647236"},{"product_id":"maxi-cosi-cassia-swing-classic-beige","title":"Maxi Cosi Cassia Swing, Classic Beige","description":"\u003cdiv id=\"product-description-block\" class=\"product-block product info product-description\"\u003e\n\u003cdiv class=\"content-container\"\u003e\n\u003cdiv class=\"text-expandable\"\u003e\n\u003cdiv class=\"text-inner\"\u003eA stylish electric swing designed to give parents a helping hand with their newborn when they need both of theirs free. Usable from birth up to 6 months (approx. 9kg), Cassia detects when your little one gets fussy and will instinctively start swaying to soothe them. Cocooned in the soft, padded inlay, your baby will be comforted by the 12 melodies and nature sounds that Cassia plays. Wherever you are in the room, the 360⁰ rotation ensures you always have eye-contact with your little one.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-block product\"\u003e\n\u003cdiv class=\"tablist-container\"\u003e\n\u003ch4\u003eComfort features\u003c\/h4\u003e\n\u003cdiv\u003eEverything about the Cassia is designed to comfort and soothe your baby during its first 6 months. The soft newborn inlay cocoons and comforts them while two different recline positions offer a sumptuous lay back option as well as a comfy sit up seat. And a cushioned 3-point safety harness keeps them nestled in place. Cassia has five swing speeds and 12 soothing melodies and nature sounds, to gently comfort and calm them, while you’re busy working, cooking, or cleaning up close-by.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-block product\"\u003e\n\u003cdiv class=\"tablist-container\"\u003e\n\u003ch4\u003eEase of use\u003c\/h4\u003e\n\u003cdiv\u003eCassia’s smart touch screen control panel makes life with a little baby, a lot easier in one quick click! Being the lightest swing of its kind, Cassia is super-easy to take from room to room and its 360° seat rotation ensures that wherever you are in the room, you can always maintain eye contact with your baby. If there’s no plug nearby, no worries - Cassia can also be battery operated. Easy to clean, Cassia’s high quality, premium fabrics are effortless to remove and are machine washable, so the seat looks as good as new, every time.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-block product\"\u003e\n\u003cdiv class=\"tablist-container\"\u003e\n\u003ch4\u003eAge-range\u003c\/h4\u003e\n\u003cdiv\u003eDesigned to be used from birth up to 6 months (9 kg), Cassia’s soft cosy newborn inlay will comfort your baby as they learn lots of new developmental skills. With two different recline positions, your baby can transition from lying back to a more upright seat. In the first 3 months your baby will be getting to know you and bonding, so hearing your voice and having eye-contact thanks to the 360° seat rotation is key. As they grow, they’ll enjoy listening to the soothing melodies and nature sounds and show their excitement by waving their arms and legs. By 6 months, their eyes can focus on and follow the toys moving up, down and all around.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-block product\"\u003e\n\u003cdiv class=\"tablist-container\"\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Maxi Cosi","offers":[{"title":"Default Title","offer_id":55754599727488,"sku":"2840022300","price":149.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/maxicosi-35.jpg?v=1774725567"},{"product_id":"bugaboo-giraffe-newborn-set-rocker","title":"Bugaboo Giraffe Baby Rocker","description":"\u003cp\u003eThe Bugaboo Giraffe Rocker + Newborn Set provides a comfortable place to snuggle in from newborn. The Newborn Set easily attaches to the Rocker Frame to make a lightweight, ergonomic rocker. The soft, neutral wood finish will work well in any home, the gentle curves and supportive backrest ensure baby is cosy and comfortable and the 5-point safety harness ensures baby is secure. Built to last, Greenguard Gold certified and easy to clean, the frame can be wiped clean and the fabrics are machine-washable. \u003c\/p\u003e\n\u003cp\u003eThe Newborn Set can also be used with the Bugaboo Giraffe Chair (sold separately) bringing baby in on family mealtimes. \u003c\/p\u003e","brand":"Bugaboo","offers":[{"title":"Tornado Grey","offer_id":56569824084352,"sku":null,"price":99.0,"currency_code":"GBP","in_stock":true},{"title":"Arctic White","offer_id":56569824117120,"sku":null,"price":99.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/BugabooRocker-2.jpg?v=1774272228"},{"product_id":"tommee-tippee-dreamview-video-baby-monitor","title":"Tommee Tippee Dreamview Video Baby Monitor","description":"\u003cdiv\u003eRest assured while baby sleeps with the Dreamview baby monitor, an audio and video baby monitor that is simply there for you. Featuring a remote pan and tilt camera and portable parent unit with up to 250m range you can keep an eye on baby from every room in the house. The baby monitor camera moves through a 355 degree horizontal pan and 120 degree vertical tilt with a 60 degree field view, giving a clear and uninterrupted view of baby’s sleep space.   \u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eThe baby monitor with camera and night vision is fitted with an infrared camera so you can see baby even in the darkest of rooms and watch them without waking them. Day or night, the Dreamview baby monitor gives you the peace of mind you need to go about your parenting regime whilst still giving baby they attention they need.  \u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eWatch and listen to your baby in HD on the 5” display portable parent unit with 3x zoom function. When baby stirs you can settle them back to sleep from the parent unit with 3 lullabies and 2 soothing sounds to choose from or chat to them using the talk back button.   \u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eKeeping baby’s room the optimum temperature for a peaceful and safe night’s sleep is really important, so the room temperature monitoring helps you maintain the perfect, safe sleeping temperature for baby. The parent unit is also rechargeable by USB, so there is no need to worry about batteries! The Dreamview baby monitor is the perfect helping hand for complete peace of mind.\u003c\/div\u003e","brand":"Tommee Tippee","offers":[{"title":"Default Title","offer_id":56024014553472,"sku":"424100","price":119.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/8070\/3056\/files\/TommeeTippeeatkings-3.jpg?v=1775591796"},{"product_id":"chicco-5-in-1-baby-hug-pro-bundle-in-grey","title":"Chicco 5-in-1 Baby Hug Pro Bundle, Grey","description":"\u003cp data-start=\"32\" data-end=\"283\"\u003eThe Chicco Baby Hug Pro Bundle is a complete, space-saving solution designed to support your baby from birth up to 36 months. 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Designed to adapt as your baby grows, it offers maximum functionality while taking up minimal space in your home.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1lv8el5\" data-start=\"538\" data-end=\"569\"\u003eCrib 2 Piece Set (2 Sheets)\u003c\/h3\u003e\n\u003cp data-start=\"570\" data-end=\"727\"\u003eMade from 100% woven cotton, these fitted sheets are soft, breathable, and designed to help regulate your baby’s temperature for a comfortable night’s sleep.\u003c\/p\u003e\n\u003ch3 data-section-id=\"13g0uy1\" data-start=\"729\" data-end=\"758\"\u003eMattress for Baby Hug Pro\u003c\/h3\u003e\n\u003cp data-start=\"759\" data-end=\"898\"\u003eCrafted from dense fibre padding, this supportive mattress promotes healthy posture and enhanced comfort when using the Baby Hug as a crib.\u003c\/p\u003e\n\u003ch3 data-section-id=\"8qcpr5\" data-start=\"900\" data-end=\"929\"\u003eMeal Kit for Baby Hug Pro\u003c\/h3\u003e\n\u003cp data-start=\"930\" data-end=\"1155\"\u003eMake mealtimes simple and mess-free with the included tray and terry cloth cover. 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